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Why the AI help is free and only the export costs a credit

In Kovik, the guided brief, prompt help, regenerating within a project, and listing copy under fair use are all free. A credit is spent only when you export a finished product to sell. This means you can explore and refine without watching a meter — you pay for results, not attempts.

Explore without anxiety

Because regeneration inside a project is free (rate-limited), you can iterate until the product is right. The credit is the last step, on the export you actually list.

What happens if I run out of credits?

Generating and editing stay free. You add a one-time top-up or wait for your monthly credits to renew before the next export — never an automatic overage.